The Profit Trick

Marketing Legend Dan Kennedy Talks With Yanik Silver

August 18, 2010 2:35 am

Dan Kennedy is a true legend in the world of marketing. Yanik Silver is one of those “shooting stars” who learned from Dan Kennedy and himself became an extremely successful and rich marketer.

Here, Yanik Silver is interviewing Dan Kennedy.

The video is well worth watching – you can learn a lot from people who have all this business experience under their belt, they are truly brilliant when it comes to making money and increasing profits.

Below is an article about Dan Kennedy:

Dan S. Kennedy is internationally acknowledged like a ‘millionaire-maker’, assisting individuals in just about each and every category of company turn their material into fortunes. He continues to be labelled the “Professor of Harsh Reality” simply because he’s provocative, irreverent, sarcastic, and tells it like it’s inside a humorous, but chilling, severe style that cuts towards the core from the problems inside a way no other advertising ‘guru’ does.

Dan Kennedy has excellent guidance and it may be moved with remarkable ease from 1 really various area, business, or profession to one more with exceptional achievement. He’s a paramount consultant in immediate advertising, copywriting, web methods, and earnings betterment techniques.

Dan Kennedy’s customers consist of sole entrepreneurs to immense corporations. Listed here are simply a couple of examples:

There is the husband and wife who came to Dan Kennedy with an concept, a heap of credit card debt, and failing marketing. Under two many years later, they’ve zero credit card debt along with a home-based mail-order enterprisese generating more than $250,000.00 a month having a 40% net earnings margin.

Or, there is the now large Guthy-Renker Corporation, well-known for its celebrity infomercials with Victoria Principal and Vanna White, and its Tony Robbins infomercial. Guthy-Renker is really a 200 million dollar+ a yr company now, and Dan Kennedy continues to be a crucial member of their brain believe in because their really 1st infomercial (Believe and Develop Rich).<br> And also the list goes on and on.

Additionally, Dan Kennedy may be the “hidden genius” behind complete page magazine and tabloid advertisements you’ve certainly observed in this kind of notable publications like Achievement, Inc., Entrepreneur, Nations Company, USA These days, and also the Wall Street Journal.

Dan Kennedy’s multi-step extensive direct-mail campaigns that he writes for himself too as his customers happen to be received by tens of thousands from the public generating hundreds of thousands in income.

Even though Dan Kennedy hardly ever speaks anymore, except for events hosted by Glazer-Kennedy Insider’s Circle or perhaps a couple of choose engagements for private customers, he was formerly 1 of probably the most well-known, in-demand speakers on immediate marketing-related topics. For instance, it was customary that inside a solitary yr he would address more than 200,000 individuals, sharing the platform with other noted speakers this kind of as Zig Ziglar, Tom Hopkins, Mark Victor Hansen, Joe Sugarman, Ron LeGrand, and Corey Rudl.

Dan Kennedy may be the author of more than eleven books, the most recent becoming his NO B.S. series that are obtainable right here on the internet.

Dan Kennedy isn’t simple to perform company with. He maintains a grueling routine of speaking, consulting, copywriting, coaching, generating infomercials and managing his personal company. He’s in no way in his workplace, in no way requires incoming calls and new ‘private’ customers are asked to submit info by fax prior to obtaining a telephone appointment with him. He’s militantly opposed to getting his time wasted and has ‘fired clients’ on occasion for performing so.

Dan Kennedy is no question the new tycoon of immediate advertising using the passing of Gary Halbert. Serta at 1 time worked for Gary and there’s small question that he followed the path laid out ahead him. The 1 point you need to adore about him is the fact that he operates out within the open for everybody to determine. Even operating that way no 1 continues to be in a position to emulate him. He shows everybody how to possess an Inner Circle and how you can operate an info item company and numerous spend him monthly to determine how it is carried out but they just cannot appear to participate into his marketplace!

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